Instagram is the newest channel I've built out for this account — content only started in March 2026, on a page that's still under 150 followers. It's early, but impressions and engagement have been climbing steadily as posting became consistent.
Facebook followers grew every single month, Jan–Aug, with no dip — from 6,258 to 8,293, roughly 250 new followers a month, all organic, no paid boosting.
The biggest impression months — January (2.98M) and July (2.14M) — line up with the weeks I posted more often. Reach follows how much goes out.
Starting from zero in March, Instagram impressions and engagement both grew through spring before levelling off — expected for a channel still building its first real following.
7.4M engagement actions against 14.1M impressions on Facebook means people are reacting, sharing, and commenting, not just scrolling past.
The feed leans heavily on short-form video — quote reveals, team moments, collection day clips — and it's the format driving most shares and comments on both platforms.
Figures are rounded from weekly reporting pulled directly from Facebook and Instagram, 2 Jan – 14 Aug 2026. August figures are partial (2 of 4+ weeks). Shown here as part of my role managing organic social for CashForCars.co.uk.